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A pair of hands types an a Mac laptop computer while examining a Google Analytics report to prepare for the switch from Universal Analytics to GA4.

Google Analytics Is Updating from Universal Analytics To GA4

Here’s Navigator Multimedia’s Guide To Help You With The Switch Google Analytics is one of the most important tools for online marketing and analyzing website performance. As the way we navigate the web changes, Google Analytics needs to adapt accordingly....

Navigator Multimedia Inc

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The Importance of SEO & Content Marketing in Digital Marketing (2023 Guide)

Own a business, work in sales, or manage a marketing department? This article explains the importance of SEO (search engine...

📢 QR Codes for Small Business

For years, this technology struggled with adoption and was scoffed at anytime it was suggested for use in a marketing...

✨ We're Hiring - SEO & Project Coordinator

Role Description: Reporting to the Project Manager and Marketing Manager, the SEO & Project Coordinator will be trained to manage the tasks and responsibilities of overseeing Navigator’s SEO clients and assisting with light project management tasks. The training will be...

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✅ Update: Position Filled! We're Hiring - Experienced SEO & Social Content Coordinator

No two days are the same at Navigator Multimedia. Join our crew and be a part of the action. Full-time starting ASAP. Must be willing to work remote. Position: SEO & Social Content Coordinator A qualified candidate is self-driven, passionate...

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Why Every Business Website Should Start Using a Content Delivery Network (CDN)

Content Delivery Networks (CDN) have been used by enterprise websites and sites with global traffic demands for years. Today, the demand from small to medium-sized businesses (SMB) for CDNs and better web hosting has grown. With the continued issue of...

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Shopify’s Store Speed Report: A Tool For Your E-Commerce Store

Shopify’s Store Speed Report is valuable for anyone using the Shopify platform in e-commerce. Understanding the issues that can make or break a purchase is critical to growing your brand and creating further sales. With that in mind, we have...

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5 Marketing Automation Tools For The Modern SMB

Marketing Automation is the perfect tool for any small- or medium-sized business (SMB) looking to streamline their marketing operations. In the SMB world every marketing task, whether it’s creating copy, or planning a campaign, everything can add up and lead...

Google Search Console Adds COVID-19 Announcement Controls

Google has implemented a new announcement feature that highlights a website’s COVID-19 updates in search results. Here’s how your organization can take advantage of this tool to spread time-sensitive announcements about the coronavirus.  The circumstances of COVID-19 are rapidly changing...

Navigator is open for business during COVID-19

The COVID-19 story is changing every day, but one constant remains: people are using the Internet.  Whether for information, social connection, or purchasing goods, it is clear that the web is an essential tool for people around the world. That means...

COVID-19 Company Response

To our valued clients,The novel coronavirus (COVID-19) pandemic is on our minds, as a team and with our families. In preparation of potential escalation in British Columbia, we have prepared a plan to see our team working from home with remote...

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Why a privacy policy matters for your business website

The privacy policy on a website helps to improve transparency between your website visitors and your business. It’s a page on a website where the business will disclose the types of information that is collected from its website visitors, as...

What Are Micro-Moments?

Google coined the term micro-moments to define those fleeting instances where people turn reflexively to mobile devices to get what they need. Specifically, micro-moments occur when: I want to know  I want to go I want to do I want...