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A pair of hands types an a Mac laptop computer while examining a Google Analytics report to prepare for the switch from Universal Analytics to GA4.

Google Analytics Is Updating from Universal Analytics To GA4

Here’s Navigator Multimedia’s Guide To Help You With The Switch Google Analytics is one of the most important tools for online marketing and analyzing website performance. As the way we navigate the web changes, Google Analytics needs to adapt accordingly....

Tag: ad extensions

A Simple Guide to Google Ad Extensions

What are Ad Extensions? Google Ads Ad extensions are extra snippets of information that can dress up your PPC ads. These extensions help your ad stand out on the SERP by taking up more space than ads without extensions. They also...