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A pair of hands types an a Mac laptop computer while examining a Google Analytics report to prepare for the switch from Universal Analytics to GA4.

Google Analytics Is Updating from Universal Analytics To GA4

Here’s Navigator Multimedia’s Guide To Help You With The Switch Google Analytics is one of the most important tools for online marketing and analyzing website performance. As the way we navigate the web changes, Google Analytics needs to adapt accordingly....

Tag: Search Engine Marketing

A Simple Guide to Google Ad Extensions

What are Ad Extensions? Google Ads Ad extensions are extra snippets of information that can dress up your PPC ads. These extensions help your ad stand out on the SERP by taking up more space than ads without extensions. They also...

Penticton Website Design: Client Highlights

When looking for Penticton website design or other digital services you might be considering an agency from Vancouver or even beyond Canada. While website design and other digital services can be completed remotely, nothing beats an in-person meeting to plan the project objectives...

25 SEO Terms Explained in Plain Language [With Examples]

25 SEO Terms Explained in Plain Language [With Examples]

Search Engine Optimization (SEO) makes it easier for people and Google to find your website. Understanding SEO is the hard part. I mean, how many meetings have you sat through while an SEO specialist jabbers on and on about sitemaps...

Plain Language, Please What’s a Landing Page

Plain Language, Please: What's a Landing Page?

The definition is in the name, but it only tells half the story.  Yes, a ‘landing page’ involves users landing on a page. But how did they get there? And what are they supposed to do next? We’ll tell you...

Use Google Analytics, Delight Your Users

Use Google Analytics, Delight Your Users

With traffic tracking tools like Google Analytics, measuring the effectiveness of your website comes down to numbers and figures. Here you get the hard facts about your website; what works for users, and what doesn’t.  As SixRevisions contributor Claudiu Murariu suggests,...