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Web Design

Web Design

Web Design is about more than a pretty appearance.
It’s about creating an experience.

The experience of the user is top of mind when designing your website. We believe that by combining intuitive layouts with great design, one can influence user action. Our talented design squad brings years of experience, industry best practices, and web analytical data together in their work. You want your website to perform, and we design with that in mind.

Speed, Reliability, and Security

Our sites out-perform our competitors in speed, reliability and security – all factors that bring depth to your design. So whether you’re looking for something simple and straightforward, or creatively rich and nuanced, you can enjoy peace of mind knowing your project is in the hands of a solid team.

Branding, Design, and Deployment

And for when you are looking for the full meal deal – branding, design and deployment – we’re ready to deliver. It’s on us to listen to you and pull together the emotional elements that make a brand memorable. Working with you and your team, even when that team includes marketing and design experts like us, is a welcome and exciting opportunity, and we can’t wait to get started.

Our Web Design Process

Every business website will have different goals based on business type, brand, target customer, and industry competition. Depending on business size, there might be data assets like web analytics or a CRM database. The business might have an in-house staff for copywriting or photography. Gathering information on the resources available are the first steps when meeting with a business on a web design project.

Planning Meeting
Before we quote on a web design project, we will schedule a meeting to cover the objectives of the web design project, timeline, and available assets. These assets may include a brand guide, web analytics, a product database or other content assets we will need to access during the project. Our project manager will be your dedicated point of contact from beginning to end, and will set timeline expectations for the different project milestones.

Wire framing
The people who visit your website are looking for something. It might be to learn about a topic, make a purchase, submit an inquiry, or engage with your business. The objective with building a wireframe is to align the website navigation with the buyer journey. The website needs to meet different user groups, at different points in their journey in order to efficiently evaluate, consider, and convert. The user experience must be consistent across desktop, tablet, and mobile devices.

Static Design V1
Time the make the website look good. We will design a mobile layout, tablet, and desktop layout based on the designed wire frames and visual assets. Our project manager will be coordinating with you and our team to submit a Static web design V1. This version one (V1) will be subject to revisions (V2, V3,..V6) based on design budget and client feedback.

The complexity here can vary. The website design will be sliced into the CMS or theme, and often times there is custom programming or WordPress Development under the same web design project. Custom functionality, animations, Ecommerce, 3rd party integrations, or other database-driven functions are developed during this stage.

Quality Control and Testing
Test our work on Chrome, Safari, Edge, and Firefox. Test our work on Mac OS and Windows. Test our work on iOS and Android devices – and debug along the way. This new website needs to be error-free upon launch, and we make sure we cover our bases. The website will also be optimized for speed and on-page SEO will be completed during this stage.

Website Launch
Schedule a date. Configure the server. Prepare necessary 301 redirects. Resubmit sitemap. Install Google Analytics and set up website goals. Install the Facebook Pixel and any other tracking tags. Post-launch testing and the digital strategy has just begun!

Cities we serve for web design

Don’t see your city? Call us to arrange a meeting elsewhere.

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